Insights

¡Hola! Churros®: The Warm Snack That Heats Up Sales

C-store customers are craving warm, indulgent snacks—and few items deliver instant excitement and impulse sales like ¡Hola! Churros® from J&J Snack Foods.

¡Hola! Churros is the #1 selling brand in foodservice1 and ¡Hola! Churro Bites are a great way to drive impulse buys for customers on the road. These crispy, golden 2″ bites are drivable, delicious and trending.

Datassential says churro bites will grow on menus 75% by 2029 after growing by more than 116% in the past four years. ¡Hola! Churro Bites are fully baked, freezer-to-fryer or oven-ready, and designed specifically for fast, consistent execution—even during your busiest dayparts. In just minutes, you’re serving a hot, crispy, cinnamon-sugar snack that smells amazing and practically sells itself from behind the counter. They are an easy upsell when paired with coffee, frozen beverages, hot chocolate, or dipping sauces.

Ready to start selling more in your store with ¡Hola! Churros? Request your free sample now.

Create The Recipes They CRAVE

See how many ways you can delight your customers with our sweet and savory lineup of appetizers, entrées and desserts, along with kid-pleasing specialties for K-12.